The Race Organization Chart
 
Organization Chart
 
Senate
Promotional Comitee
24 member entities
  
Ajuntament - Institut Barcelona Esports
   
Federació Catalana d'Atletisme
   
Turisme de Barcelona
   
Corredors.cat


· Definition of the general strategic line.
· Marató model.
· Basic characteristics of the route.
· Sport director’s proposal.
· Actions for improving social and civic acceptance of the Marató by citizens.
· Dynamiser of social and sporting support initiatives.
· Assessment of promotional and organizational progress reports of the Marató de Barcelona.
· Assessment of the result of each edition and suggestions for improvement.
 
 
     
General Coordination
 
Ajuntament - Institut Barcelona Esports


1. - Contracting and determination of conditions with the professional company responsible for promotion, raising of resources and organization.
2. - Citizen communication and promotion campaign.
3. - Basic infrastructure of the city for hosting the Marató.
4. - Coordination of municipal services.
5. - Contact with the municipal police.
 
 
     
   
Executive Organisation
 
Amaury Sport Organisation
   
RPM Racing
   


1.- Executive organization of the Zurich Marató de Barcelona.
2.- Recruitment of the sports director.
3.- Recruitment and management of the work of the managers for the Marató services.
4.- Marketing plan.
5.- National and international promotion plan.
6.- Merchandising of the “Marató” (Marathon) de Barcelona.
7.- Management and merchandising of the television rights.
8.- Registrations.
9.- Recruitment of elite athletes.
10.- Race logistics.
11.- Complementary activities (Marató Expo, Pasta Party, etc.).
12.- Design and management of the official webpage
(www.zurichmaratobarcelona.com)
13.- Design and implementation of the activities programme.
14.- Social programme and tourist offer of the Marató.
15.-  Definition, merchandising and coordination of tourist packages.